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MDG haze solution for Magazine London

Magazine London, the capital’s largest event space of its kind, opened adjacent to the O2 Arena in Greenwich Peninsula in August 2019. It offers 3,205 sq m of versatile interior space for up to 3,000 people, and the capability of a further 7,000 people across the venue’s outdoor showground.

Technical consultant Simon Jones of SJ-TPM recommended MDG haze generators for this new venue. He supplied two MDG ATMe, complete with purpose-built touring cases for easy storage and deployment which was essential for this multipurpose venue.

Jones was brought onboard by Venue Lab to review, recommend and deliver the technical infrastructure, establish and fine tune the requirements and purchase the equipment for the venue. Jones worked on the various phases in collaboration with Vibration Design and Production, which delivered the in-house technical production.

Magazine London has two large internal spaces, each with 8 m high ceilings, two mezzanines for VIP areas or additional reception/break out spaces, and an outdoor festival square, all of which can be used in various configurations to suit the show or event.

The ATMe generators have been used on various events since the venue opened, including the launch of the new FIFA20 game, the SAP Annual Conference and the Desperado x Elrow Music Show.

The generators have been supplied in purpose-built touring cases, which include additional space for haze fluid and two gas cylinders, that can be rolled into whichever position or venue required.

(Photos: Gemma Parker Photography)

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