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Corona: Laughing with Loctambule

Having a sense of humour has proved a vital survival tool in some of the worst possible scenarios. Whilst absolutely not downplaying the seriousness of a global pandemic, Jacky Fregonese of French lighting and visual rental and production company Loctambule, based near Strasbourg, has put smiles on faces with a series of amusing product and business tutorials that have gained a large fan following on social media.

With all events and shows cancelled and the industry closing down with the French Covid-19 lockdown, Fregonese, who heads the company with his wife Catherine Saint-Georges, wanted to do something creative to boost morale while so many usually busy companies and technicians, designers, production managers, event organisers, etc., all push through until events can re-start.

Fregonese was originally inspired to start the funny tutorials into products Loctambule has in rental stock, which includes Robe MegaPointes, Esprites, BMFL Blades and PixelPatts. In addition to lighting, the company provides LED screens and related infrastructure and works across several sectors, from corporate presentations and experientials to music events and festivals. “I really just wanted to make people laugh during this difficult time,” comments Fregonese, “that was the initial motivation for the tutorials - then it all started getting really popular, much to my surprise!”

Each tutorial lasts around two or three minutes, and Fregonese keeps it snappy, interspersing each one with user-tips about the products - with heaps of humour and some ridiculous things that you would never actually do in reality but to keep the amusement factor high. In addition to all the Robe tutorials, he has covered other moving light products, consoles, and other useful business topics like administrative tips and even how to properly clean an office or the warehouse in line with additional Covid-19 regulations coming onstream.

After recording the tutorials, Fregonese shares them with his IT manager via WhatsApp, who edits if necessary and then shares on the Robe France Facebook channel. Fregonese intends to keep going as long as he is still enjoying it and can find meaningful subjects and topics to talk about.

(Photos: Loctambule)

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