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Sterling Event Group streamlines live event productions with AJA

Sterling Event Group provides sound, lighting, video, sets, stages, and other live event production services to clients across corporate, private, public, sporting, and live music event productions in the UK and overseas. When working on a project like the British Small Animal Veterinary Association’s (BSAVA) Congress in Manchester, which wrapped in late March 2024, Sterling Head of Vision Joseph Timmons often uses AJA Ki Pro Go and Ki Pro Ultra 12G recorders.

“Ki Pro Go has become our hardware of choice for HD video recording because we can record synchronized, multi-channel video with flexible encoding settings”, says Timmons. “The fact that we can also use ‘off the shelf’ media and Ki Pro Go generates compact clip file sizes means our clients can access footage immediately after an event finishes.”

A multi-space conference and exhibition, BSAVA brought together veterinary professionals from across Britain. Throughout the event, Sterling was tasked with producing sessions in small breakout spaces, as well as larger-scale panels and talks in 1000-seat halls. Timmons tapped AJA Ki Pro Gos to record live footage in H.264 and content from nine separate event spaces to a centralized NAS drive using the network (SMB) recording feature.

The setup eliminated the need to collect and distribute physical media from each space, and Timmons was able to deliver footage immediately to off-site editors. With the latest firmware update for the device, his team was also able to remotely monitor all live event videos in real time. Built-in Ki Pro Go support for redundant recording to USB media provided the team with a physical backup should the need arise.

Sterling has grown considerably over the last several years and plans to continue scaling to accommodate new growth. As it does, Timmons is paying close attention to trends like AV over IP and higher resolution workflows: “Whilst we still see live event signal flow predominantly running in HD, the demand for 4K/UltraHD is increasing, and AV over IP is going to help facilitate improved transmission of high-bandwidth standards while providing interoperability, versatility, and reliability.”

(Photos: AJA Video Systems/Sterling Event Group)

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