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IFES and Amprofec forge strategic partnership to strengthen exhibition industry collaboration

The International Federation of Exhibition and Event Services (IFES) and the Asociación Mexicana de Profesionales de Ferias, Exposiciones y Convenciones (Amprofec) have formalised a new strategic partnership.

The Memorandum of Understanding (MoU), signed on March 21, 2025, at CONAM, reflects a shared commitment to fostering professional development, expanding international reach, and strengthening the global exhibitions sector. Julio César Bojórquez Hernández, National President of Amprofec, and IFES Executive Director Gregor Bischkopf officially signed the agreement, establishing a two-year cooperation that will see both organisations work closely to enhance industry expertise and increase visibility for their respective members.

A key element of the partnership is the ongoing exchange of expertise. IFES and Amprofec members will benefit from participation in each organisation’s relevant industry events, with Amprofec Members invited to the upcoming IFES World Summit in Guadalajara in June. Raising international visibility is also a cornerstone of this collaboration. IFES and Amprofec will actively promote each other’s initiatives, offering members greater exposure to new markets with the aim of fostering deeper global connections and expanding networks.

Photo: (Amprofec/IFES)

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